As part of the Top Tales project, the Consortium for the Protection of Barolo Barbaresco Alba Langhe and Dogliani organizes the Barolo & Barbaresco World Opening- BBWO, the most important event in the United States to present more than 200 Barolo and Barbaresco producers to the trade and consumer.
The first two editions, organized respectively in New York in 2020 and in Los Angeles in 2022, have had considerable success with the public with more than 800 admissions for both events.