Favorita

Favorita

The Grain-Coloured Grape

According to ampelographers, its origins are to be found in the sunny and arid Ligurian lands, from which it would have arrived here on caravans along the famous salt and oil roads, which in a distant time connected the hills of lower Piedmont to the Ligurian beaches, carrying the products of the land and the sea.

Favorita found its land of election on the sun-kissed sandy hillcrests from the end of the 17th century, where it is able to thrive in an optimal way, producing wine experiences of great intensity and liveliness. Between the 1800s and the early 1900s, Favorita enjoyed a period of great favour as a prestigious table grape, arriving at the most illustrious tables of the great European capitals and encouraging the entrepreneurial abilities of the basket-makers of Corneliano.

After a period of crisis and neglect, especially with the rural crisis following the Second World War, it underwent a new renaissance in the 1970s. Vitality and renewed passion, which thanks to the new potential of wineries, the talent of young oenologists and the needs of a public increasingly eager to discover and get to know wines of a certain prestige, have led it to be one of the jewels of the Piedmontese wine world. It is also called by winemakers, almost with affection, “Furmentin”, precisely for its golden yellow colour that recalls grain at harvest time.